The French media and Google have finally signed a framework agreement regarding the application of neighboring rights. This subject has been poisoning relations between the search engine and the French press for more than two years now.
An agreement between Google and the French press for related rights
The agreement signed between Google and the Alliance de la presse d’information générale (Apig), which brings together nearly 300 titles, “sets the principles according to which Google will negotiate individual agreements” of remuneration, “on the basis of transparent and non-discriminatory criteria”according to a joint statement from the two parties released on Thursday.
Rights related to copyright, which were created in 2019 by a European directive, allow newspapers, magazines or press agencies to be remunerated when their content is reused on the Internet by major platforms. Google is one of these platforms. In the case of Google, neighboring rights must remunerate the press extracts that appear in the search engine results pages.
The implementation proved to be a tough battle, as the principle was opposed at the start by the giants of the Net, and by Google in particular. “These agreements are essential steps for the recognition and effective implementation of the neighboring right of press publishers” and the creation of a “new category of sustainable income for publishers”welcomed Pierre Louette, CEO of the Les Echos-Le Parisien group and president of Apig, quoted in the press release.
Sébastien Missoffe, the general manager of Google France, indicates for his part that his group will begin in the coming weeks to pay the 300 titles of Apig for the resumption of their content. He adds that “These agreements open up new prospects for contributing to the development of these press titles in the digital age”.